Vertical Search Engines

Kevin Curran; Jude Mc Glinchey

doi:10.21427/d7mt83

Vertical Search Engines

Kevin Curran
, Jude Mc Glinchey

Research output: Contribution to journal › Article › peer-review

Abstract

This paper outlines the growth in popularity of vertical search engines, their origins, the differences between them and well-known broad based search engines such as Google and Yahoo. We also discuss their use in business-to-business, their marketing and advertising costs, what the revenue streams are and who uses them.

Original language	English
Article number	4
Journal	ITB Journal
Volume	8
Issue number	2
DOIs	https://doi.org/10.21427/d7mt83
Publication status	Published - 2007
Externally published	Yes

Keywords

vertical search engine
revenue streams
world wide web

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10.21427/d7mt83Licence: CC BY-NC-SA

Cite this

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Vertical Search Engines

Abstract

Keywords

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Cite this