@inbook{f9509e59ce594beba73856cbc5c9e88a,
title = "Removing the Screen: Measuring the Effectiveness of Aesthetically Relevant UI Design for New Technologies",
abstract = "This chapter outlines an operational definition for a range of experiments that will examine a number of visual aesthetics to identify ways to influence mental models to test how well they will communicate to the user. Utilising principles for semiotics and visual communication, the aim is to create a number of small interaction experiments that will be meaningful and resonate with the user so that they will understand how users want to interact with objects without relying on conventional interaction paradigms. As these experiments will be a mixed methods approach with equal emphasis on quantitative and qualitative data and will utilise a code book of visuals, the operational definition becomes the blueprint that will ensure a consistent procedure that will contain a full description of procedures and actions required to observe and measure the experiments. This will allow for a high level of transparency and replicable set of experiments.",
keywords = "Augemented Reality, AR, user interface design, UI Design",
author = "Nina Lyons and Matt Smith",
year = "2022",
month = mar,
doi = "10.4018/978-1-7998-9121-5.ch005",
language = "English (Ireland)",
isbn = "9781799891215",
series = "Advances in Systems Analysis, Software Engineering, and High Performance Computing",
publisher = "IGI Global",
pages = "86--110",
editor = "\{Narayanrao Banubakode\}, \{Abhijit \} and \{Dattatray Bhutkar \}, Ganesh and Yohannes Kurniawan and \{Santosh Gosavi\}, Chhaya",
booktitle = "Designing User Interfaces With a Data Science Approach",
}