TY - GEN
T1 - Innovation in Retail Accessibility
T2 - International Conference on Business and Technology, ICBT 2024
AU - Jain, Mansee
AU - Pande, Ashi
AU - Sanghavi, Ria
AU - Kumar, Tarun
N1 - Publisher Copyright:
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.
PY - 2024
Y1 - 2024
N2 - In a traditional retail environment, navigation and communication are significant challenges faced by both retailers and customers. This paper aims to understand the problems permeating supermarket environments and create an innovative, futuristic solution to solve said issues. The limitations of people with different abilities and backgrounds are also examined, and possible interventions to improve accessibility are considered. Through habitat studies, interviews, and an extensive literature review, the current scenario is gauged, and solutions to each issue are formed. By using advanced technology such as sensors, AI, and interactive displays, smart carts offer a myriad of features such as self-navigation, an interactive shopping companion, an expedited checkout system, and the like can be implemented. These features aim to personalise and streamline shopping experiences such that they can cater to a diverse customer base’s needs and preferences. The paper further discusses implications for future research and industry implications of employing similar technologies in an increasingly digitised retail environment.
AB - In a traditional retail environment, navigation and communication are significant challenges faced by both retailers and customers. This paper aims to understand the problems permeating supermarket environments and create an innovative, futuristic solution to solve said issues. The limitations of people with different abilities and backgrounds are also examined, and possible interventions to improve accessibility are considered. Through habitat studies, interviews, and an extensive literature review, the current scenario is gauged, and solutions to each issue are formed. By using advanced technology such as sensors, AI, and interactive displays, smart carts offer a myriad of features such as self-navigation, an interactive shopping companion, an expedited checkout system, and the like can be implemented. These features aim to personalise and streamline shopping experiences such that they can cater to a diverse customer base’s needs and preferences. The paper further discusses implications for future research and industry implications of employing similar technologies in an increasingly digitised retail environment.
KW - Accessibility
KW - Conversational UX
KW - Retail
KW - Speculative Design
UR - https://www.scopus.com/pages/publications/85206439369
U2 - 10.1007/978-3-031-67437-2_52
DO - 10.1007/978-3-031-67437-2_52
M3 - Conference contribution
AN - SCOPUS:85206439369
SN - 9783031674365
T3 - Lecture Notes in Networks and Systems
SP - 551
EP - 560
BT - Navigating the Technological Tide
A2 - Alareeni, Bahaaeddin
A2 - Hamdan, Allam
PB - Springer Science and Business Media Deutschland GmbH
Y2 - 19 April 2024 through 20 April 2024
ER -