Disaffection as a behavioural explination for disengagement in long term dissatisfactory consumer relationships; results from a study on relationship inaction

Tara Rooney; Eddie Rohan

Disaffection as a behavioural explination for disengagement in long term dissatisfactory consumer relationships; results from a study on relationship inaction

Tara Rooney
, Eddie Rohan

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English (Ireland)
Title of host publication	23rd international Colloquium on relationship Marketing (ICRM)
Publication status	Published - 15 Sept 2015

Cite this

@inproceedings{d37ceb9a2fed4bb082a38cc3a59f2354,

title = "Disaffection as a behavioural explination for disengagement in long term dissatisfactory consumer relationships; results from a study on relationship inaction",

author = "Tara Rooney and Eddie Rohan",

year = "2015",

month = sep,

day = "15",

language = "English (Ireland)",

booktitle = "23rd international Colloquium on relationship Marketing (ICRM)",

}