Cooking is creating emotion: A study on hinglish sentiments of youtube cookery channels using semi-supervised approach

Gagandeep Kaur, Abhishek Kaushik, Shubham Sharma

Research output: Contribution to journalArticlepeer-review

Abstract

The success of Youtube has attracted a lot of users, which results in an increase of the number of comments present on Youtube channels. By analyzing those comments we could provide insight to the Youtubers that would help them to deliver better quality. Youtube is very popular in India. A majority of the population in India speak and write a mixture of two languages known as Hinglish for casual communication on social media. Our study focuses on the sentiment analysis of Hinglish comments on cookery channels. The unsupervised learning technique DBSCAN was employed in our work to find the different patterns in the comments data. We have modelled and evaluated both parametric and non-parametric learning algorithms. Logistic regression with the term frequency vectorizer gave 74.01% accuracy in Nisha Madulika’s dataset and 75.37% accuracy in Kabita’s Kitchen dataset. Each classifier is statistically tested in our study.

Original languageEnglish
Article number37
Pages (from-to)1-19
Number of pages19
JournalBig Data and Cognitive Computing
Volume3
Issue number3
DOIs
Publication statusPublished - Sep 2019

Keywords

  • Cookery channels
  • Hinglish
  • Machine learning
  • Sentiment analysis

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