Connecting Brands and Influencers: The Case of The Irish Blogger Agency

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English (Ireland)
Title of host publication	Contemporary Issues in Social Media Marketing
Publisher	Taylor and Francis
Chapter	8
Volume	2
Publication status	Published - 1 Feb 2025

Keywords

@inbook{f8b9bfe576ca4d2faf2e5a441c8e920c,

title = "Connecting Brands and Influencers: The Case of The Irish Blogger Agency",

keywords = "Influencer marketing, Social Media Marketing, B2B marketing",

author = "Roisin Vize",

year = "2025",

month = feb,

day = "1",

language = "English (Ireland)",

volume = "2",

booktitle = "Contemporary Issues in Social Media Marketing",

publisher = "Taylor and Francis",

}