A growth strategy for an organic food company

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English (Ireland)
Title of host publication	Cases in Marketing Management and Strategy
Editors	Gerry Mortimer
Publisher	Marketing Institute of Ireland
Pages	94-110
Volume	3
Publication status	Published - 2002

Keywords

@inbook{30625bb731d6477498b26130fdbdda5b,

title = "A growth strategy for an organic food company",

keywords = "Glenisk",

author = "Patricia Medcalf and Ethna O'Connor",

year = "2002",

language = "English (Ireland)",

volume = "3",

pages = "94--110",

editor = "Mortimer, \{Gerry \}",

booktitle = "Cases in Marketing Management and Strategy",

publisher = "Marketing Institute of Ireland",

}